Madison vs River Falls: Graphic Designer Salary (2026)
Compare graphic designer salaries between Madison, WI and River Falls, WI. All figures are 2026 estimates projected from BLS 2025 data.
Side-by-Side Comparison
| Metric | Madison, WI | River Falls, WI |
|---|---|---|
| Median Salary | $66,119▲ | $57,716 |
| Hourly Rate | $31.79▲ | $27.75 |
| Entry Level (P10) | $46,708▲ | $36,549 |
| 25th Percentile | $52,703▲ | $46,742 |
| 75th Percentile | $79,556▲ | $73,877 |
| Top Earner (P90) | $97,913▲ | $89,460 |
| Total Employed | 700▲ | 5 |
Verdict
Madison, WI offers better overall compensation for graphic designers, winning 4 out of 4 metrics compared to River Falls.
The salary gap between Madison and River Falls is $8,403 (14.56%). Madison's median is +1.60% compared to the US national median of $65,075.
Salary Range Comparison
The full salary range (10th to 90th percentile) in Madison spans $51,205,River Falls spans $52,911. River Falls has a wider pay range, suggesting more variation in pay between entry-level and experienced graphic designers.
Cost-of-Living Adjusted Comparison
After cost-of-living adjustment, Madison ($67,963 effective) pays 9.98% more than River Falls ($61,794 effective).
Cost-of-living adjustment: salary × (100 / CoL index). Index of 100 = national average.
Which City Is Right for You?
Choose Madison if…
- ✓Higher median salary ($66,119/year)
- ✓Better top-earner potential ($97,913)
- ✓Larger job market (700 employed)
- ✓Better purchasing power (CoL-adjusted: $67,963)
- ✓You prefer the Wisconsin area and lifestyle
Choose River Falls if…
- ✓You prefer the Wisconsin area and lifestyle
Historical Salary Growth Comparison
Based on BLS OEWS metropolitan area data, graphic designer salaries in Madison grew 19.1% from 2019 to 2025, compared to 15.4% growth in River Falls over the same period.
Madison, WI
$53,710 (2019) → $63,970 (2025)
River Falls, WI
$48,406 (2024) → $55,840 (2025)
View Full Salary Data
Madison, WI
River Falls, WI
Frequently Asked Questions
Which city pays graphic designers more: Madison or River Falls?
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Should I relocate from Madison to River Falls as a graphic designer?
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Written by Jordan Lee, MFA
Career Analyst
Jordan Lee has 10 years of experience in graphic design. They specialize in branding and visual identity. Their work includes freelance projects for small businesses.
Methodology & Data Source
All salary figures are 2026 projections based on BLS OEWS May 2025 data. A 3.36% CAGR (derived from 6-year national BLS trends) was applied to estimate current compensation. Cost-of-living adjustments use BEA Regional Price Parity data. Actual salaries vary by employer, certifications, and experience.
Data Sources & Methodology
Source: BLS, OEWS , released .
Compiled and verified by Jordan Lee, MFA, a licensed graphic designer with 10+ years of clinical experience. · View source data at BLS.gov