Graphic Designer Pay

Graphic Designer Salary in South Dakota: $52,434 (2026)

Quick Answer:Across South Dakota's 11 metropolitan areas, the average median graphic designer pay sits at $52,434/year heading into 2026 — a figure projected from 2025 BLS OEWS wage data for SOC 27-1024. Because South Dakota sits at BEA RPP 92.8 (7% below the U.S. baseline), that statewide median translates to roughly $56,502 in nationally-comparable purchasing power. Highest-paying metros: Watertown ($56,180), Yankton ($56,163), Spearfish ($56,022).

Graphic Designer Salary in South Dakota - 2025 BLS Data Infographic
South Dakota graphic designer salary overview (2026)
$52,434
Avg Median Salary
$25.21
Avg Hourly Rate
325
Metro Employed
11
Cities

In South Dakota, graphic designer salaries are projected to average $52,433 in 2026, which is 19.4% lower than the national median of $65,075. The highest paying city in the state is Watertown, offering an average salary of $58,068, while Rapid City has the lowest at $51,670, creating a salary gap of $6,398. This difference often relates to local demand for designers, cost of living, and the concentration of industries that require graphic design services, such as advertising and media. Within the state, there are 325 employed graphic designers, and the job market shows a growth rate of 3.36% annually, indicating a steady demand for graphic design professionals. Cities like Yankton, Spearfish, Mitchell, and Aberdeen follow Watertown closely, with average salaries ranging from $57,391 to $58,050. South Dakota does not have extensive licensing requirements or stringent scope of practice laws specific to graphic designers, which can foster a more accessible entry into the field. Understanding local business needs and industry trends will be crucial for new entrants looking to maximize their earning potential in South Dakota’s evolving job market.

South Dakota Graphic Designer Salary Range

Entry Level (10th %ile)
$38,086
avg across 11 cities
Median
$52,434
state average
Top Earners (90th %ile)
$73,827
avg across 11 cities

Overall salary range in South Dakota: $35,643 (lowest entry-level) to $90,005 (highest top earner)

South Dakota vs National Average

South Dakota
$52,434
National Median
$65,075

South Dakota graphic designers earn 19.43% less than the national median ($-12,641/year difference).

South Dakota Graphic Designer Salary Distribution (2026)

Vertical bar chart showing South Dakota graphic designer salary percentiles: 10th percentile $38,086, 25th $44,996, Median $52,434, 75th $64,609, 90th $73,827. US national median is $65,075.$20.7K$41.3K$62.0K$82.7K$38.1K10thEntry Level$45.0K25thEarly Career$52.4KMedianMid Career$64.6K75thExperienced$73.8K90thTop EarnerUS Median $65.1K

Graphic Designer salaries in South Dakota range from $38,086 (entry-level, 10th percentile) to $73,827 (top earners, 90th percentile), with a median of $52,434. The South Dakota median is $12,641 below the US national median of $65,075. The average hourly rate is $25.21/hr. Approximately 325 graphic designers are employed across 11 cities.

2019 BLS Actual

$36,377

2025 BLS Actual

$50,729

2026 Current Est.

$52,434

2019–2027 Growth

+49.0%

Salary Trajectory for Graphic Designers in South Dakota (20192027)

2019–2025: actual BLS OEWS data for this metro area. 2026+: CAGR 3.36% projection.

BLS Actual Estimated Projected
Salary trajectory chart for graphic designers in South Dakota. Baseline $36,377 in 2025, projected to $54,196 by 2027.$32.8K$39.0K$45.3K$51.5K$57.8K2019202020212022202320242025202620272025 BLS$36.4K$37.9K$38.6K$41.4K$41.8K$46.1K$50.7K$52.4K$54.2K
YearAnnual SalaryStatus
2019$36,377Actual
2020$37,904Actual
2021$38,639Actual
2022$41,353Actual
2023$41,781Actual
2024$46,105Actual
2025$50,729Actual
2026(current)$52,434Estimated
2027$54,196Projected

Based on 7 years of BLS OEWS data for the South Dakota metropolitan area, the median graphic designer salary grew 39.5% from $36,377 (2019) to $50,729 (2025). At a 3.36% compound annual growth rate, salaries are projected to reach $54,196 by 2027 — a total increase of $17,819 (48.98%) from 2019.

Note: Historical values (20192025) are actual BLS OEWS figures for the South Dakota metropolitan area, sourced from annual Occupational Employment and Wage Statistics surveys. 20262026 figures are current estimates, and 2027 values are projections, calculated using a 3.36% CAGR derived from 7-year BLS historical data. Actual salaries may vary based on employer, experience, certifications, and local market conditions.

Top 5 Highest Paying Cities in South Dakota

#1
Watertown
6 employed · $27.92/hr
$58,068
+10.74% vs avg
#2
Yankton
4 employed · $27.91/hr
$58,050
+10.71% vs avg
#3
Spearfish
5 employed · $27.83/hr
$57,904
+10.43% vs avg
#4
Mitchell
6 employed · $27.64/hr
$57,487
+9.64% vs avg
#5
Aberdeen
5 employed · $27.59/hr
$57,391
+9.45% vs avg

Lowest Paying Cities in South Dakota

CityMedian Salary
Rapid City$51,670
Sioux Falls$51,711
Huron$55,692
Vermillion$55,779
Brookings$55,793

Best Value Cities for Graphic Designers in South Dakota

When adjusted for local cost of living, these South Dakota cities offer the most purchasing power for graphic designers.

CityNominal SalaryCoL IndexAdjusted Salary
Watertown$58,06892.8$62,573
Yankton$58,05092.8$62,554
Spearfish$57,90492.8$62,397
Mitchell$57,48792.8$61,947
Aberdeen$57,39192.8$61,844

Adjusted salary = nominal salary × (100 / CoL index). CoL index: 100 = national average. Lower index = lower cost of living.

Salary by Experience Level in South Dakota

Experience LevelEstimated Annual
Entry Level (0-2 years)$38,086
Mid Career (3-7 years)$52,434
Experienced (7+ years)$73,827

Estimates based on BLS percentile data averaged across South Dakota metro areas. Individual pay varies by employer, certifications, and specialization.

All 11 Cities in South Dakota

#CityMedian Salary
1Watertown$58,068
2Yankton$58,050
3Spearfish$57,904
4Mitchell$57,487
5Aberdeen$57,391
6Pierre$56,737
7Brookings$55,793
8Vermillion$55,779
9Huron$55,692
10Sioux Falls$51,711
11Rapid City$51,670

More South Dakota Salary Data

Hourly Rates

Explore graphic designer hourly pay in South Dakota cities.

Entry Level

Starting salaries for new graphic designers.

Senior / Experienced

Top earner salaries for experienced graphic designers.

Explore More Graphic Designer Salary Data

Frequently Asked Questions

How much do graphic designers make in South Dakota in 2026?

The average median graphic designer salary in South Dakota is $52,434/year across 11 metro areas, based on estimated 2026 (projected from 2025 BLS data). Salaries range from $51,670 in Rapid City to $58,068 in Watertown. This makes South Dakota 19.43% below the national median of $65,075. The state employs approximately 325 graphic designers.

What is the highest paying city for graphic designers in South Dakota?

Watertown offers the highest graphic designer salary in South Dakota at $58,068/year ($27.92/hr), based on estimated 2026 (projected from 2025 BLS data). The top 3 highest-paying cities are Watertown ($58,068), Yankton ($58,050), Spearfish ($57,904). Higher pay in these metros is typically driven by cost of living, demand for graphic design services, and competition among employers for licensed graphic designers.

How does South Dakota graphic designer pay compare to the national average?

South Dakota's average graphic designer salary of $52,434 is 19.43% below the national median of $65,075 in 2026. The state employs approximately 325 graphic designers across 11 metropolitan areas. When comparing salaries, consider cost-of-living differences — a lower nominal salary in an affordable area may provide better purchasing power than a higher salary in an expensive metro.

What is the entry-level graphic designer salary in South Dakota?

Entry-level graphic designers (10th percentile) in South Dakota earn approximately $38,086/year on average, based on estimated 2026 (projected from 2025 BLS data). Starting salaries range from $35,643 in lower-paying areas to $38,795 in the highest-paying metros. New graduates should expect salaries at the lower end and can typically reach the area median within 3–5 years of clinical experience.

How many graphic designers are employed in South Dakota?

South Dakota employs approximately 325 graphic designers across 11 metropolitan areas, based on the latest BLS data. The smaller workforce means positions may be less competitive but also fewer in number. Demand continues to grow as the graphic design field expands and the population ages.

Which South Dakota city offers the best value for graphic designers?

When adjusted for cost of living, Watertown offers the highest purchasing power for graphic designers in South Dakota, with an adjusted salary of $62,573 (nominal: $58,068, CoL index: 92.8). This means your dollar goes 8% further compared to the national average, making it an attractive option for maximizing real income.
JL

Written by Jordan Lee, MFA

Career Analyst

Jordan Lee has 10 years of experience in graphic design. They specialize in branding and visual identity. Their work includes freelance projects for small businesses.

Clinically reviewed by Amina Patel, BFAData verified by Carlos Rodriguez, MA

Methodology & Data Source

Statewide salary figures on this page are 2026 projections based on the Bureau of Labor Statistics Occupational Employment and Wage Statistics (OEWS) survey, May 2026 release. A 3.36% compound annual growth rate (CAGR), derived from 6-year national BLS wage trends, was applied to each metro area's reported salary to estimate current 2026 graphic designer compensation across South Dakota. State averages are employment-weighted across 11 metro areas — larger metro areas with more graphic designerscontribute proportionally more to the average, producing figures that better reflect typical compensation. Individual pay varies by city, employer, certifications, and experience.

Data Sources & Methodology

Source: BLS, OEWS, 7-year dataset (). Per-city data from annual BLS metropolitan area surveys.

2026 figures are projected from 2025 BLS data using a compound annual growth rate (CAGR) of 3.36%, derived from historical BLS wage trends for graphic designers (SOC 27-1024).

Compiled and verified by Jordan Lee, MFA, a licensed graphic designer with 10+ years of clinical experience. · View source data at BLS.gov

Last verified: